Further to the discussions had with my peers on my presentation and the synthesis of my work so far, I received some new feedback which will drive the focus and development of my project in line with a new rationale.
With my new responses presented, the use of existing imagery and language was very well received, my peers identified that my illustrations now fostered an immediacy and tone of voice that suited the kitsch theme and underlying ideas of my project.
Considering the holographic and metallic papers I had used, it was suggested that I could enhance the novelty aesthetic of my work using pop-ups and lift the flap elements, to almost trivialise the imagery.
Other feedback/ themes identified by peers:
- playing on the idea of forgotten art works well to achieve satire
- characterising statues and portraiture
- keep on playing with language as these get to the point and achieve humour
- keep playing with existing imagery to maintain kitsch aesthetic
- start considering vernacular icons - elvis/ michael jackson
- consider more concise slogans to create more immediate images
- mix high art with pop culture
- religious iconography
Look at - RICHARD HAMILTON/ PETER BLAKE/ TERRY GILLIAN
This feedback session has provided me with some new directions to explore and some more specific approaches to elements I have already been experimenting with to drive more developed outcomes. With the practical work I have carried out, feedback I have received and theoretical ideas explored throughout the module, I can create a rationale to direct my project towards a coherent conclusion.
RATIONALE
Working within the theme of kitsch, I am exploring re-appropriation of imagery and the characterisation of high art imagery. The methodologies I am working with are mainly collage and exploration of language. These approaches seem fitting to the development of high-art imagery towards more novelty outcomes and invite a comical tone of voice to support the novelty aesthetic of kitsch cultures. John Berger's discussions of reproduction have driven me to explore re-appropriation of imagery to challenge the stability of aura and meaning in art. Through garish media and conventional kitsch colour palettes, I am working towards novelty iconographies that capture vernacular culture. Working towards a conclusion, I will focus my work towards novelty shrines to vernacular culture in light of Berger's reproduced image.
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